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Non-Tech : BRLI-- A substantially undervalued micro-cap
BRLI 4.700-44.0%Dec 22 4:00 PM EST

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To: Bucky Katt who wrote (62)4/27/1998 11:27:00 AM
From: Tummus1  Read Replies (1) of 105
 
William
Here is some info on AESP/AESPW. Note the shares out are 1.92 million and the float for the common is 800,000 shares! It has a nice PE of about 13.75 and the chart is breaking out for common and warrants

AESPW is good til 2/13/2002 at a strike of $6.90
There is a thread for the company and some pretty smart people are buting in.

Market
Capitalization
$7.93M
Shares
Outstanding
1.92M
Float
800.0K

Book Value
(mrq)
$3.74
Earnings (ttm)
$0.48
Sales (ttm)
$8.69
Cash (mrq)
$0.27

Valuation Ratios
Price/Book (mrq)
1.10
Price/Earnings
(ttm)
8.65
Price/Sales (ttm)
0.47

AESP designs, manufactures, markets and distributes computer connectivity and networking
products, including computer cables and accessories. For the nine months ended 9/30/97, revenues
rose 15% to $11.1 million. Net income fell 56% to $318 thousand. Revenues reflect new retail
customers and new products for sale. Net income suffered from significantly increased S/G/A
expenses due to increased professional fees, and costs related to increasing sales.

Latest Press Release:

FOCUS Networks Division to Release Lowest-cost 8-Port
100MB Fast Ethernet Hub in the Industry

Shipping in April, the New FOCUS Networks 8-Port 100MB Fast Ethernet
Hub Sets A New Standard for Price at this Level of Performance

CHICAGO, Comdex, Spring '98, April 20 /PRNewswire/ -- FOCUS Networks, a division of
Advanced Electronic Support Products, Inc. (AESP) (Nasdaq: AESP - news), announced the
introduction of their new 100BaseTx 8-port Desktop Hub model #FO-065-5800. The product will
begin shipping in mid-April with a targeted street price well below $180, making it the lowest priced
fast Ethernet hub available.

''Now that 100MB fast Ethernet is becoming the de facto standard in small and medium sized
companies, FOCUS Networks has broken the $25 price barrier per port for 100Based Hubs,'' says
Marty Gerber, Vice President of Retail Sales and Marketing for AESP.

''Our new hub and inexpensive network interface adapters for IBM/PC and Mac-based Local Area
Networks gives more customers the means to inexpensively set up a small LAN and run it at today's
new, de facto standard of 100 Mbps,'' stated Ron Thompson, Marketing Executive for FOCUS
Networks. ''FOCUS Networks has literally made quality networking viable and affordable for any
size office. Moreover, FOCUS Networks has the tech support to walk any one through the set-up
procedure.''

Pricing and Availability

The FOCUS Networks new 8-Port 100MB Fast Ethernet Hub model # FO-065-5800 will be
available through distributor network, led by Ingram and MicroCentral. It is also being sold through
major resellers including PC/Connection, Multiple Zones, Creative Computer and other catalogs.
The suggested retail price is $279.95 and the estimated street price is $180.

Focus Networks

Already a global leader in cabling/connectivity products, AESP's expansion of the FOCUS
Networks line reflects the company's dedication to provide small and medium sized businesses with
a reliable, one-stop source for all of their networking hardware requirements -- including connectors,
cables, and active and passive network components. They can literally provide everything for
networking but the software.

Following a series of product introductions beginning in November of last year, AESP's FOCUS
Networks line now includes over 40 active and passive networking products in the following
categories:

100 BaseTx Ethernet Hubs (Mac and PC)
10BaseT Ethernet Hubs (Mac and PC)
Ethernet Cards (Mac and PC)
Laptop Transceivers (PC)
Ethernet Transceivers (Mac and PC)
LocalTalk (Mac Only)

About Advanced Electronic Support Products, Inc.

AESP designs, manufactures, markets and distributes computer connectivity and networking
products to retail and OEM customers worldwide. The company offers a broad range of products,
including computer cables, connectors, installation products, data sharing devices and fiber optic
cables, as well as a complete selection of networking products, such as networking interface cards,
hubs, transceivers and repeaters for different networking topologies. AESP also sells a
comprehensive line of cable TV, satellite, audio and video products and accessories.

Its FOCUS Networks division produces IBM/PC and Mac networking hardware targeted for small
and medium size businesses. AESP manufactures the premium Plugged-In(TM) line of
interconnection cables targeted at users seeking optimum performance from the newest high-speed
peripherals.

The mission of AESP is to become a world leader in supplying connectivity and networking
products. Founded in 1983, AESP became a public company in February 1997, and has since
taken significant steps toward growth and fulfilling its commitment to its shareholders.

Shortly after acquiring the complete FOCUS Enhancements line of computer networking products in
September of last year, AESP acquired Dataholding, A.S., now known as Jotec/AESP, A.S., a
manufacturer, distributor, and re- seller of connectivity and networking products based in Oslo,
Norway. More recently, AESP formed an exclusive East Europe/West Asia distribution partnership
with BICC Brand-Rex, a leading manufacturer of data cable and cable systems based in the U.K.
Additionally, AESP negotiated an agreement with Startech Computer Product Ltd. to bundle their
Internet Sharing Software product with FOCUS Networks entire line of active networking products.

To learn more, contact Advanced Electronic Support Products, Inc. 800/446-AESP, Tel
305/944-7710, 1810 NE 144th St., North Miami, FL 33181. The AESP website is:
www.aesp.com. Direct contacts are: Erich Stein, Erich Stein Communications, 303-722-4343,
erich.stein@ossinc.net

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