BigKNY3 posted the following srcip summary on the PFE board today:
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A total of 113,134 New Rxs were written for Viagra during the week ending April 17th
representing a resounding 95% market share. In comparison, 2,071 New Rxs were
written for Lipitor in its second week. IMS spokeswoman said Viagra's New Rxs "were
impressive". Note that the ED market is up 938% since Viagra became available.
Based on various news articles, this is the approximate ED New Rxs in April:
.....4/17/98.....4/10/98...... 4/3/98.....% Change..% Change... Mkt.Sh
.....New Rxs......New Rxs....New Rxs..Prior Week..4/3/98...4/17/98
Viagra..113,134...36,263.........546.......212%.......++......94.4%
MUSE......4,609.....6,716........7,998......-31%......-42%......3.8%
Caverject..1,800.....2,314........2,450......-22%......-27%.....1.5%
Other.......350........468.............555......-25%......-37%......0.3%
ED Market..119,893...45,761....11,549.....162%.....938%...100.0% |
