NEWS RELEASES!
WHAT THE INDUSTRY IS SAYING ABOUT
IOMEGA'S CLIK! PRODUCT FAMILY
"We want the digital photography experience as accessible to consumers
as traditional photography. Iomega's introduction of the clik! drives with
access for our compact flash media is a major advance in this direction.
These products will enable customers to take, use and store high quality
digital pictures more easily."
Jeff Peters, General Manager, Digital Imaging in Kodak's
Digital Applied Imaging Business
"Iomega's clik! disks and drives provide the kind of small, low-cost
storage solutions needed to complement digital photography. HP is happy
to see companies such as Iomega design and market products that address
the needs of the fast-growing PC photography market."
Irene Pecenco, General Manager of HP's Home Imaging
Division
"Our customers have asked us to design increased functionality into our
next generation Handheld PC so that they can be more productive on the
road. Clik! products will allow Hitachi Handheld PC users to download
e-mail with attachments, cache web pages and use Pocket Word, Pocket
Excel and Pocket PowerPoint programs freely, without space concerns. As
a complete solution, mobile users no longer have to trade portability for
functionality."
Lee Woodring, Director of Marketing, Hitachi Home
Electronics (America), Inc.
"Iomega's clik! product family will extend the functionality of today's
HPCs, and future WindowsCE devices, by offering affordable, removable
storage. We are excited about working closely with Iomega to integrate the
power of the clik! drive with WindowsCE to deliver new capabilities."
Harel Kodesh, General Manager of Microsoft's Consumer
Appliances Group
"This product family offers a significant breakthrough in the ongoing
evolution of handheld computing, bringing broad new application
possibilities to portable products. By removing the limitations of portable
digital products with a storage solution that can work across all products,
clik! drives will expand the usability and ultimate appeal of these
products."
Dennis Hamann, worldwide marketing manager of HP's
Asia Pacific PC Division
"Kinko's is always looking for products like clik! that can help our
customers be more productive," said Pete Stein director of Product
Management, Kinko's Inc. "Our customers like Iomega's products, and
their overall product performance and market acceptance is exemplary."
Pete Stein, director of Product Management at Kinko's
Inc.
"We're interested in any new personal technology that can improve a
presenter's ability to communicate brilliantly. InFocus offers several
products in support of that vision including our new LP420, the industry's
first truly ultra-portable presentation projector, that weighs under seven
pounds. InFocus and Iomega together demonstrate this commitment with
the InFocus LiteShow Pro Multi-media presentation player that utilizes the
Iomega Zip drive."
Stuart Cohen, InFocus Systems Vice President, World
Wide Marketing
"Clik! is an exciting new storage platform that can help to create an entirely
new class of portable solutions."
Chris Lehner, Program Director, Digital Equipment
Corporation
"Clik! drives and disks will help ready the digital imaging market for rapid
growth by driving the cost of digital film down to under $10."
James Raby, Business Development Manager for Imaging,
Atmel Corporation
"Clik! drives will serve as a much needed bridge between hand-held
devices and notebook computers, enabling customers to truly leverage
their information - regardless of what device they initially use to store it."
Greg LeVeille, Vice President of Marketing, CNF Portable
Peripheral, Inc.
"For digital cameras to be fully accepted, they must be easy to use. Like
our operating system, clik! drives and disks facilitate this by unthethering
the digital camera from the PC."
Stephen D. Saylor, Vice President of Sales and Marketing,
FlashPoint
"Clik! disks provide consumers with a very low cost, convenient medium
for storing many high-resolution digital images. We believe clik! disks
complement LSI Logic's DCAM, a single-chip digital image processing
engine, and will accelerate the growth of a mainstream, consumer digital
camera market."
Vernon Klein, Product Manager, LSI Logic
"We're glad to have Motorola silicon in the clik! product family that will
enable users to synchronize information among portable products and the
PC."
Mark Reinhard, Director of Marketing for the Consumer
Systems Group, Motorola
"By greatly increasing the capacity of removable storage for digital
cameras, clik! disks provide exciting potential for the digital imaging
industry."
Barbara Matthews, Vice President of Marketing, Sierra
Imaging
"At Sound Vision, we believe that one of the critical success factors for
digital photography is low-cost, high-capacity storage. We are excited
about the Iomega clik! disks because they offer much lower
cost-per-megabyte than flash memory, and are engineered to survive
rough handling by consumers."
Jim Dunn, Vice President of Business Development, Sound
Vision
"Texas Instruments, as a market leader in DSP solutions, wireless, and
storage ICs developed by our Storage Products Group, sees the
announcement of the clik! product family as further evidence of the
expanding market for these technologies. It perfectly complements our
own strategies, and once again demonstrates Iomega's ability to bring
cost-effective value-packed technology to the consumer."
Doug Rasor, Vice President of Strategic Marketing, Texas
Instruments, Semiconductor Group
"Clik! drives and disks will open the door for even more mobility with
WindowsCE devices, allowing customers to work with larger files like
presentations, e-mail attachments and web pages."
Ahmet Alpdemir, Vice President, ForCEƒ Group, Vadem
"Working together with Zoran's advanced JPEG compression technology,
Iomega's 40 Megabyte clik! disk will store unlimited very high-quality,
high-resolution digital photographs on $9.95 disks. The high capacity of
the clik! in conjunction with Zoran's real-time JPEG technology enables
the capture of several minutes of motion clips for low-data rate
transmission, such as the Internet, etc. Iomega and Zoran's combined
products will make it easy for editors and Web designers to move still
images and video between digital cameras and PCs."
Dr. Shmuel Farkash, Marketing Director, Zoran
Corporation
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