IFLY - travel sales on the web pure play Message Board

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Technology Stocks : IFLY - travel sales on the web pure play

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To: Tom R. Clarksburg who wrote (990)	5/4/1998 4:19:00 PM
From: Prophet	Read Replies (1) of 4761

Competing with PTVL: PTVL raised $25MM in its IPO. Its plans are to expend $55MM in advertising along. Any ideas from anyone how IFLY will compete with PTVL in the advertising arena? Should IFLY go on a head-to-head advertising contest with PTVL and run the risk of registering negative numbers in the balance sheet?

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