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Pastimes : CNBC -- critique.

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To: long-gone who wrote (959)5/6/1998 3:37:00 AM
From: Toby Zidle  Read Replies (2) of 17683
 
I sympathize with your viewpoint, Richard. It's very frustrating to own a promising investment and find that it never gets coverage on CNBC.

But as much as a lot of CNBC criticism on this message board is justified, I suspect that here you're giving them a bum rap. Using Cisco as an example (as you do) and selecting CDE as a sample silver mining company consider the following:

CSCO # of shareholders: 400,000+
CDE # of shareholders: perhaps 10,000 (admittedly these are estimates)

CSCO Market Capitalization: $75 BILLION
CDE Market Capitalization: $250 million (both from Yahoo Profiles)

CSCO Shares Outstanding: 1 BILLION
CDE Shares Outstanding: $20 million (again both from Yahoo)

Which stock is of greater interest to the audience?
If a positive earnings surprise of 1 cent moves CSCO shares 1/2 point, the CHANGE in valuation of Cisco is more than TWICE the entire market value of CDE.
I would argue strongly that the Cisco story is more newsworthy and better serves the audience. If I had to choose to cover only one earning report, my decision is obvious in an eyeblink.

You said 'The whole thing is about MONEY!!!!!' Frankly, I couldn't tell if you meant that positively or negatively, but you're absolutely right. It is about money, and that's why Cisco gets the coverage.

Probably what CNBC should be doing is devoting thirty to sixty minutes of time during the day exclusively to 'non-mainstream' companies. You might find a lot of support for an idea like that.

But as far as arguing that your mining company coverage should get priority over Cisco, that is a bum rap.
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