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Technology Stocks : America On-Line: will it survive ...?
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To: JOHN CHEN who wrote (9820)5/6/1998 4:28:00 PM
From: Dwight E. Karlsen  Read Replies (2) of 13594
 
John, I think he's referring to the past practice AOL had of tucking marketing expenses into an asset line called "good-will". They quit this practice a few quarters ago. It was a legal practice, but that "goodwill" account was getting to be pretty huge, so they took a "one-time charge" to expense a big chunk of it quite a while ago. All that number shifting was aggravating for people trying to get a read on how much money AOL is actually making.

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