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Technology Stocks : Apple Inc.
AAPL 273.67+0.5%Dec 19 9:30 AM EST

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To: Stephen Leung who wrote (13038)5/7/1998 10:53:00 AM
From: Travis  Read Replies (3) of 213177
 
<<He is assuming everyone does not need a floppy in the future! I wonder if it will be a listed option for $299. This machine is priced
attractively but I think it's achilles heels are its integrated monitor (15" I think), lack of
3.5 floppy, and most important, processor is not upgradeable.>>

He is making a correct assumption that the extra cost of the floppy is not beneficial when a disprotionately small portion of the target market will need this. I believe it will be a BTO option, so those who really want it can get it. Also, the 15" monitor is the most popular monitor for the consumer market by far. Maybe that will change, but it's also the correct decision for now. As far as an upgradeable processor, that is something for an entirely different market again. That will drive production costs way up to benefit a small portion of that market. Industry statistics show that even with upgradeable processors, a huge majority of the people who actually upgrade their processors are the power users.

This product is right on target, and will be BTO will all the options that people need. The abililty to hit a button on the machine itself (and not on the screen) and be connected to the net is a huge marketing boon.

-t
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