Ligand (LGND) Breakout! Message Board

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Biotech / Medical : Ligand (LGND) Breakout!

LGND 199.20

+0.1%

Nov 21 9:30 AM EST

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To: squetch who wrote (20519)	5/11/1998 9:16:00 PM
From: RXGOLF	Read Replies (2) of 32384

Maybe I'm a worrier, but since Ligand will soon have approved drugs, and Ligand plans to soon be profitable, Ligand will need to market these drugs. What will a marketing team and sales force cost the company? Even if they use an outside marketing team, they will need their own sales force. I would think this would be very expensive to put together from the ground up. is this just a minor thing to a company in Ligands position?? Greg

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