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Technology Stocks : Echostar Comm.

SATS 69.11

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3:59 PM EST

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To: Goodboy who wrote (804)	5/14/1998 1:24:00 PM
From: Fairways9	Read Replies (1) of 1394

DOJ doesn't want to limit competition! They want to promote competition! I'm sure they would love more players but NOT SOMEONE WHO ALREADY HAS 90% OF THE MARKET, HAS HAD A MONOPOLY FOR YEARS AND HAS A REAL PR PROBLEM WITH THEIR CUSTOMERS (voters). That is why DOJ blocked the sale to Primestar. As far as DISH only picking up customers in rural areas without cable, my house is on a street with approximately 20 houses and 2 have DISH, 1 has DSS (me - for a few more weeks until I switch to DISH) and I guess 13 have cable. The two who have DISH have been added within the past 4 months. My point is that although cable has been offered to my neighbors for years, 3/20 have chosen DBS TV (2/20 within the past few months). These ratios are similar if not bigger to the overall ratio of DBS/cable customers nationwide. Now that DISH is almost giving the equipment away, the only concern I have is the loyalty customers have to DISH. In the past, customers who paid $200-$400 start up wouldn't think about switching service. With the start-up now essentially FREE for the basic service, customers will try it without a real commitment. If they love the product and service they will be long-term customers. If they don't DISH will have a problem. It seems that DISH is in a better position to give their equipment away than DSS because DSS's suppliers have to make a profit on the equipment where DISH can take a loss (i.e., if DSS and DISH are priced the same to the customer, DSS will lose more money because their equipment costs are higher than DISH's.) Sorry for rambling. Marc

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