Yes.. 2,600 now.. and in less than a year ,,what will it be in another year,, and year after that ? If I was ceo of PLNM,, I would hang my banners on YHOO,, NSCP,, SI,, etc ,, and keep on investing in the business,, 2,600 is very impressive with a captured audience,, by the way.
I would like David Gore to go and see the ceo , since he is in Seattle and make sure SOB is not driving around in a Ferrari and hanging around at Dejavu..
You counted memberships,, what about ad banner revenue, what about loan commission,,what about hosting fees,, multiply about 5 times on membership eps of .05 as you say ,, then we are talking .25 ,,
Not bad multiples at 2 and teenies.. let's look at our IFLY which went from 1 1/2 to 11 and now basing at 8ish ,, just reporeted 25% increase in revenue,, with out a single dime being made from their web business.. imagine what that will do ,,
Sure PLNM might be on a tight rope at 2 dollars a share,, but then which would you prefer ,, .05 now ,, or -0000 going in to next 12 mos.. at 5 a share ...
I chose latter.. the reason is that mortgage market is something tangible, as adults we come across it all the time.. how many of us here bought homes and shopped for mortgages,, and more than 50% of the time ,, I bet we were led to a lender by the same real estate agent who was getting points on the sale of the house as well as from the lender..
Now I can go and click the institutions lending in my particular region and compare all the documents ,, on line with out being pressured by a sales person,, do not have to drive in a traffic and wait and to get qualified etc ...
Where will this company be ?
I am asking that very question my self for last two days .. now can you look beyond .05 and tell us what you think ? I can tell you from my recent experience the gross margin is about 66%... |