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Technology Stocks : Apple Inc.

AAPL 260.34

+0.2%

11:26 AM EST

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To: soup who wrote (13710)	5/17/1998 10:50:00 PM
From: Phillip C. Lee	Read Replies (3) of 213182

<< AAPL needs to grow beyond 6 billion/grow market share. Looking for 6-10% market share. Double digit growth. New marketing, products, software (developers.)>> Based on 6-10% market share if occurring in Q4, then: - if 6% is achieved, tht revenue will increase by $390m only from iMac sales alone. - if 10% is rchieved, the additional $1.17b revenue will be generated. The above is under the assumption that current Apple's market share is roughly 4% and there is no pc market increase and fixed amount of G3's sales in Q4. Looks like the net will increase proportionally with less margin in iMac, however, it's significant even if there is only 10-15% of margin. What Mitch's estimate on market share in the future is our guide to calculate future revenue/net income. Phil

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