Hi Mark Fowler; Regarding the discussion about "retail" and brand loyalty. You mention Coke and Pepsi as being examples of brand loyalty, but neither company is in retail.
I've got a copy of The Value Line Investment Survey in front of me, and it has three industry divisions under retail:
Retail Building Supply (i.e. Home Depot, Eagle Hardware, etc.) Retail Special Lines (i.e. BKS, BGP, BBBY, ANN, etc.) Retail Store (i.e. Costco, KMart, etc.)
Coka-Cola comes under the classification of "Soft Drink Industry."
Clearly AMZN would go in the Retail Special Lines division, with their direct competitors BKS and BGP.
Regarding the Retail Special Lines Industry, Value Line has this to say:
Tough Competition Prevails Shoppers appear more price conscious, despite today's more sanguine economic times.
P.S. My Value line is dated Aug 22, 1997, surely I have a more up to date one around here somewhere... When I find it I'll post quotes from the BKS and BGP analysis.
-- Carl |