What perfect timing....as I was perusing my mail I found a press release about the upcoming DCI SFA Conference. Here are two excerpts....Why don't you call and see where they got their numbers?
>>ANDOVER, Mass., May 19 /PRNewswire/ -- The adoption of sales force automation technology has become essential for business to survive in today's competitive marketplace. Literally thousands of large and small U.S. businesses have successfully implemented SFA strategies, and are enjoying the benefits of improved customer communication and follow up, higher customer acquisition and retention, increased sales, and higher net profitability.
>>According to Barton Goldenberg, president, ISM, Inc., and Tim Bajarin, president, Creative Strategies, Inc., event co-chairs, companies that have successfully re-engineered the way that they sell and service customers are reporting tremendous gains. Many have achieved sales increases up to 35%, margin improvements as much as 2%, sales cycle reductions of 26%, and customer satisfaction improvements of more than 20%. |
