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Non-Tech : McDonalds (MCD)
MCD 315.81-1.2%Dec 19 3:59 PM EST

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To: andris who wrote (121)5/22/1998 10:43:00 AM
From: RavBruce   of 288
 
McDonalds should certainly capitalize
on their brand name. They should sell
T-shirts, etc. like Coke and Disney.
They should offer a frozen-line of their
fries. It is a really good way to increase
sales through cross-marketing. They could
also license their symbol and just take in
fees.
This stock is starting to recover its former
glory. Lets watch it over the next year.
A split is a non-issue financially. I just
want the stock to go up.
Bruce
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