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Technology Stocks : Amazon.com, Inc. (AMZN)
AMZN 232.52+0.1%Dec 26 9:30 AM EST

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To: Mark Fowler who wrote (4687)5/26/1998 12:11:00 AM
From: zebraspot  Read Replies (1) of 164684
 
>>25 to 30 million[Barnes & Noble is spending to advertise their website] is a drop in the bucket compared to what Amzn is spending.<<

Barnes & Noble and Borders are *already* THE brand names in book retailing. AMZN needs to spend a WHOLE lot more in advertising than these competitors, if they ever hope to catch up.
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