Applebee's Neighborhood Grill & Bar (APPB) Message Board

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Non-Tech : Applebee's Neighborhood Grill & Bar (APPB)

APPB 0.000200

+100.0%

Mar 6 3:00 PM EST

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To: Steven Dopp who wrote (29)	5/26/1998 3:55:00 PM
From: mfgrep	of 71

Steven--- I am not certain as to the specific reason why APPB is down a bit today....I do not, however, consider the drop to be major. Down a point or two is nothing to scoff at...but it is also not a significant enough drop to call it a "buying opportunity". Unless of course you were ready to buy at 25 1/2...then indeed this is a buy! I had the opportunity to see APPB down at approx. 19 when Applesouth backed out approx. 5 months ago (or so) and saw that as a great buying opportunity! APPB is certainly headed to around 30 in my opinion...over the course of the next 6-8 months. They are a strong franchisor with excellent recognition, marketing, following, and product. I would not hesitate to buy APPB even at this level. Regards, Jason

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