AC-3: The Sound Of Success
Chipmakers hone in on AC-3 as enabler of powerful audio systems
From the Semiconductor pages of Electronic News: June 1, 1998 Issue
By Peter Brown and Gale Morrison
San Jose--Digital signal processors (DSPs) are taking the market by storm as they provide an avenue to increases in performance and functionality, with DSPs that support multiple features becoming a staple of the electronics market. One area that is booming because of this move to multi-function ICs is the audio chip market for both professional and consumer applications.
Much of the heat being generated in the consumer and professional markets is in applications such as Virtual Surround Sound and music studio mixers, digital versatile disc (DVD) and high definition television (HDTV). At the core of most of these applications are high performance, multi-function DSPs, digital-to-analog converters (DACs), A-to-D converters (ADCs) and digital codecs (decoder/encoders) or sometimes a combination of all four.
What is really driving the consumer electronics market, however, is the switch in applications to multi-channel Dolby AC-3 compression. Satellite broadcasting, HDTV, DVD and other consumer electronics systems are now using AC-3 for audio. AC-3 is a compression algorithm that transforms 5.1 channels of bit stream audio into a single bit stream at CD-quality at a compression/performance ratio of 13- or 14 to 1.
This allows these consumer electronics devices to have powerful high quality audio while not consuming performance bandwidth. Because of this compression, however, these consumer applications need an integrated, powerful audio processor to decompress the stream so the sound comes out clear. Providing these multi-function, high performance ICs are Texas Instruments, Motorola, VM Labs, Aureal Semiconductor, C-Cube Microsystems and others.
Creating A Need
"One of the areas in the consumer space that has always lacked a need was the stereo sound. However, now that need is growing and being filled by digital audio ICs," said Michael Bolcerek, president of Desper Products, a division of Spatializer Audio Laboratories. "Receiving more of a multimedia audio experience is enabling a more complete total body experience. It's not all just visuals anymore."
One of the areas where Spatializer plays--and many others are entering--is the virtual home theater area or Virtual Surround Sound market--where instead of a five-channel Dolby surround sound, a home is equipped with two speakers that provide the same environment with less space.
"Having the audio experience out of two speakers seems to be more appealing than a full multi-channel five speaker system that consumers either don't have the space for or don't want to wire their house for," said Mr. Bolcerek. Spatializer is also moving toward headphones with the capability to give you the surround-sound sensation as well.
Beyond surround sound lies the trademarked Circle Surround that is being developed by Analog Devices Inc. (ADI) and engineer Derek Bowers. The latest version, Circle Surround 5.2.5, allows audio engineers who employ both the encode and decode ICs to place any voice, instrument or sound effect at any predetermined location within the 360-degree-radius surrounding the listener, according to ADI. The company is producing Circle Surround 5.2.5 decoder ICs for OEM applications in both analog and digital form.
One of the ways that this type of Virtual Surround Sound and Circle Surround may be proliferated is through the transition to HDTV and DVD players expected to begin in 1999.
DVD Driving Development
Dolby Labs' (literally a household name in sound) AC-3 has also been adopted as the audio format for HDTV, digital cable TV, direct satellite broadcast (DSB), Virtual Surround Sound and DVD. Dolby has certified numerous audio ICs from companies such as ADI, C-Cube Microsystems, TI, Motorola, National Semiconductor, ESS Technology and many others for AC-3.
With all of these consumer electronic applications and companies now digitally enabled with Dolby AC-3 technology, is the proliferation of these new audio products far behind? Some might say it's already here in the DVD space. Not only are DVDs driving a need for better audio capability, the systems themselves require integrated digital audio ICs in order to drive this high quality sound.
Norwood, Mass.-based ADI has long held a comfortable position in ICs for professional audio equipment; the company has broad relationships with Dolby Labs and the Harman group of audio equipment suppliers. ADI now aims to move some of that engineering expertise into higher volume applications, like standalone DVD players and other "prosumer" applications like home digital mixing boards.
Also coming to market now are the SSM2275/2475 dual audio op amps, priced at 80 cents and $1.40 respectively, in OEM quantities. Both are ADI proprietary components that, like other converters the company produces, are required in DVD systems. The '2475 is scheduled for release in 2H98.
Ken Nevard, ADI product marketing manager for digital audio products, has just returned from Amsterdam, where ADI introduced a new AD1855 stereo audio DAC priced at $3.95 each in 10,000-unit quantities. This part is "already designed into a lot of DVD players," Mr. Nevard said. "But the performance it offers (113 decibel dynamic range and SNR), are allowing professional equipment makers to employ them as well," for mixing consoles and home studios.
More on the DVD consumer side is ESS Technology, with its ES3120 MPEG-1 audio and ES4208 AC-3 audio devices targeting the video CD (VCD) and DVD markets, respectively. According to Tai Nguyen, director of marketing for consumer products at ESS, integration of audio devices and other components in these consumer electronics is the key. The Video CD market, which is mainly located in Japan and China, uses MPEG-1 audio for Karaoke playing and for the high quality audio in VCD movies and the DVD chip utilizes the AC-3 standard.
"There are a lot of pirated discs in China so the quality of the audio and video is not that great, so it is necessary for these VCD players to play these poorly formatted discs as well as high quality ones," said Mr. Nguyen. "For DVD, cost is also the issue, so by integrating the audio portion in with the video we can save end-users and DVD player manufacturers a lot of money."
Mr. Nguyen said one possible way to stimulate the consumer market for DVD players is the move by PC makers into DVD-ROM drives. By enabling DVD on the PCs, DVD players become more attractive because you can cross-use them, he added. C-Cube and STMicroelectronics are also known for enabling audio and video in DVDs. sumnet.com |