Joe Copia's daytrades/investments and thoughts Message Board

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Strategies & Market Trends : Joe Copia's daytrades/investments and thoughts

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To: Joe Copia who wrote (4652)	6/5/1998 4:03:00 PM
From: Rande Is	Read Replies (2) of 25711

[RE: ADCO] Joe, Let me tell you ADCO had to pay a huge licensing fee to use all those pro league jerseys and popular cartoon characters. And a limited amount of licenses are granted. A quarter million dollars is not unheard of for a single license. ADCO has the big ones. They have selected some real upscale malls for their store locations, too. Places where there are lots of discretionary dollars. Rande Is

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