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Strategies & Market Trends : India Coffee House

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To: JPR who wrote (1483)6/9/1998 11:02:00 PM
From: k.ramesh  Read Replies (1) of 12475
 
We've Cornered the cultural market.....

Looked all over NYT site for this article but could not find it, It is in the National Print Edition though, Living Arts section.
In an Age of Cell Phone Gurus and eMail Ashrams, The Jet Set Seeks Nirvana " by Alex Kuczynski .
Some Excerpts.
Because Ms Pressman - calm as a yogi was talking about how India changed her life. It All started three years ago," she said, .She had been told she had breast cancer and decided to visit an ayurvedic spa in Colorado. It was time to make changes" she said. She learned to meditate,becamem fascinated with Indian spiritualism and went on to take her first trip to India this year.It restores my sense of peace'" she said of her Indian sojourn.If not every year, every other year for the rest of my life, I will go to India.
Ms. Pressman belongs to the growing number of trendsetters on the East and West Coasts - high profile people from the world of fashion,entertainment.......
Yoga Deepak Chopra....
But beautiful people are not alone.Tourism by americans visiting India reached its highest last year 244 329 up about 70% from 4 years ago said Ronjon Lahiri of the India Tourist Office. In the 60's and 70's there was a large influx of the so-called hippie movement. And we are seeing something similar to that again.We've cornered the cultural market".
Donna Karan Demi Moore... New cosmetic lines by Aveda and Origins ... boomlet of literature by young Indian Authors Kiran Desai,Vikram Chandra sanjay Nigam, Arundhai Roy...
Ashrams from $1.50 a day to $250 a day...
Madonna .. henna ..
Anne Cushman author of "from here to Nirvana" the Yoga Journal guide to spiritual India.....
Ms Cushman said Boomers have acheived a lot of the material goals they thought were going to make them happy, getting older...
The same Ms Pressman...
I Know where I am going to retire, I'd like to retire in India

Ramesh.
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