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Non-Tech : Waddell & Reed Financial (WDR)
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To: Labrador who wrote (8)6/12/1998 2:17:00 AM
From: Mr. Whist  Read Replies (1) of 10
 
When I open my monthly Smart Money magazine, I always see ads for mutual fund companies -- T Rowe, Franklin, etc. -- but not for WDR. It appears to me that this company, now public, could benefit from a higher advertising budget. Thoughts anyone? I think one of the reasons this company is selling at a cheap PE (relatively speaking) is that it has yet to break out of its rather narrow niche.
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