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Technology Stocks : Dell Technologies Inc.

DELL 126.84

+0.3%

9:45 AM EST

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To: Techie who wrote (48051)	6/18/1998 10:19:00 AM
From: Meathead	Read Replies (2) of 176387

Techie, there is a very good chance that ASP's will increase. The continued rapid shift to a higher end product mix is still raging on. Secondly, the entire product line has been refreshed to include 100Mhz FSB/SDRAM and right now, thats where margins and ASP's are highest. Thirdly, Dell does not have to drop it's pricing as fast as component costs are declining due to their 6x advantage in inventory turns over the nearest competitor. Where did MD say that overall ASP's would decrease again? Meredith and a few analysts have predicted just to opposite. MEATHEAD

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