I note the sale revenues projected are very agressive as compared to actual. Have they commented exactly why this increase in per store sales will increase so dramatically?
MANAGEMENT'S DISCUSSION AND ANALYSIS
THREE MONTHS ENDED MARCH 31, 1998
COMPARED TO THREE MONTHS ENDED MARCH 31, 1997
Sales for the three months ended March 31, 1998 were $125,104, a decrease of 30.6% as compared to sales for the three months ended March 31, 1997 which were $180,139. This decrease is due to increased competition in the premium cigar market.
NINE MONTHS ENDED MARCH 31, 1998
COMPARED TO NINE MONTHS ENDED MARCH 31, 1997
Sales for the nine months ended March 31, 1998 were $480,400, an increase of $300,261 or 166.7% as compared to sales of $180,139 for the nine months ended March 31, 1997. This is due to the fact that the Company's first store was only open for the last three months of the period ended March 31, 1997.
Cost of sales was $268,222 or 57.6% of sales for the nine months ended March 31, 1998 as compared to $111,332 or 61.8% of sales for the nine months ended March 31, 1997. This increase as a percentage of sales was primarily a result of the discounting of some cigar products, and the general decline of premium cigar sales.
The 2,500,000 and 1,000,000 sale figures as an average based on their first store would appear very agressive and need to be looked at further. |
