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Technology Stocks : Dell Technologies Inc.
DELL 138.940.0%Dec 5 9:30 AM EST

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To: Techie who wrote (48575)6/22/1998 9:28:00 PM
From: Meathead  Read Replies (2) of 176387
 
Re: but in recent weeks he has been showing more than a casual interest in small business & consumer markets.

Recent weeks for you.. maybe. Dell has been crafting a plan
to target the power segment of home users and SOHO's for just
over a year now. The new ad campaign really kicks off this
effort. Why let GTW and CPQ dominate this market? It's
easy pickens once Dell sets it's sights.... and now it has.
Much to your displeasure, Dell will begin to take market share
in these segments.

Believe it or not, Dell has very little mindshare in the
homes of america. Everyone knows who Compaq is but many
have never heard of Dell.

Currently Dell ranks 6th in US Home desktop sales and 9th
worldwide. Another great opportunity.

MEATHEAD

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