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Strategies & Market Trends : Roger's 1998 Short Picks

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To: Peter V who wrote (10440)6/23/1998 10:09:00 PM
From: Bob Trocchi  Read Replies (3) of 18691
 
Peter V.

>>AMZN - up and up she goes, where she stops nobody knows<<

I decided to play around a little differently with AMZN's truly amazing market cap.

AMZN has I think an "inventory" of 2.5 million titles. I know that it is not an inventory in the strict sense but bare with me.

Assume they could turn over the "inventory" every 10 days!!! I know that is unrealistic but bare with me. That would be 36 inventory turns a year!!!

Given their market cap today of $4.5 BILLION lets do a little arithmetic.

36 inventory turns times 2.5 million books equals 90 million book sales per year.

Further assume that they get every book for FREE and they can keep the entire revenue stream for themselves. In order to generate revenue equal to their market cap, each book sold would require a price of $50/book!!!!! And remember this is based on getting each book for free and having a complete inventory turn every 10 days!!!

I forget, they have ad revenue and CD sales, that must be what the market cap is all about!

My analysis is about as foolish as their market cap but it is night time for me and I was just having some fun. I suspect that some of the financial wizards on this thread will throw a fit at my analysis but it is a little different approach.

I think that Roger is correct that if you can wait it out and not get margin calls, it is free money, SOMEDAY. I still have not had the guts to short this one yet.

Have a good night.

Bob T.
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