Positive CUBE spin in the current issue of Fortune (July 20, 1998; pp. 139-140):
Forget Wintel: The High Growth In Tech Lies Elsewhere
As more of us hook into the Net, demand for special computer chips soars, and businesses you haven't heard of are profiting.
Of course Microsoft and Intel are monopolies. Together, the two companies are the force that IBM used to be, setting the computer industry's direction and pace. But they aren't nearly as dominant as IBM was in its day and -- as was true back in the Seventies when IBM was the target of trustbusters -- small companies continue to spring up and flourish in the shadow of the giants.
Not that long ago, IBM was twice as large as all the rest of the American computer industry combined. Today, Intel's $11 billion in annual revenues from the U.S. market comprise only a quarter of all U.S. semiconductor sales, and Microsoft's domestic revenues of $8.9 billion are less than a tenth of all U.S. sales of packaged software. Meanwhile, consider just a short list of smaller software companies that have prospered in recent years -- such as Citrix Systems, Legato Systems, Network Associates, Siebel Systems, Veritas Software, and Visio. Add in the burgeoning semiconductor companies -- such as Advanced Technology Materials, C-Cube Microsystems, MRV Communications, and Qlogic. Our point isn't that the government is somehow wrongheaded in going after Microsoft and Intel, merely that booming younger companies in high technology aren't hard to find if you know where to look.
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