>Ice, how much is an SI user worth?
Gottfried,
From what I understand, the value of a business customer is calculated, in part, upon the lifetime of that customer. In other words, the value of a web site's customer who hits the web site and then immediately "vaporizes into thin air", so to speak, is obviously less valuable than a customer who frequently does business over the course of X # of months, years, or some designated time frame.
So a customer's frequency of use, and duration of use, must be included in any meaningful calculations. In that regard, the article seems to be totally meaningless to me. Either that, or I missed something. I just briefly glanced at it, because I failed to see any frequency or time numbers. Sorry for the complication. I wasn't impressed with the article at all. A total piece of junk, IMO. :-(
Ice |
