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Technology Stocks : CYRIX / NSM

NSM 18.27

0.0%

Jul 31 5:00 PM EST

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To: Jim McMannis who wrote (28170)	7/11/1998 2:52:00 PM
From: Paul Engel	Read Replies (1) of 33344

McMannis - Re: "Paul,Paul, First off all, let's start addressing each other by our first ames, OK...? My name is not Paul,Paul. Re: " Let's face it, you cringe every time you see the name "Celeron"..." Get serious! Celeron is a perfectly fine name - and a very strategic product. Intel introduced the Celeron to compete at the low end - and succeeded wildly - driving AMD's brand new, state of the art K6-2 3DNOW into the Celeron price range! Now, AMD can't make a dime on the thing! That leaves Intel's Pentium II and Xeons priced on a plateau that AMD can't touch. Result - profit stabilization and (hopefully) profit expansion! That's for Intel, of course. Go Celeron! Drive down AMD and Cyrix ASPs! You just can't recogtnize a brilliant marketing coup d'etat. Paul

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