Zapata (ZAP) Message Board

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Technology Stocks : Zapata (ZAP)

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To: Ken M who wrote (119)	7/11/1998 7:16:00 PM
From: Joseph G.	Read Replies (2) of 1206

Coke is not same as Cokeus. Gillete is nor same as Gilleteus. ZAP is not same as ZAPUS. <<"ZAP" has astronomically high positive-response indexes and characteristics in dozens of languages (to get an idea of what this means compare, for example, ZAP vs. ICK, for a native English speaker). In Romance languages and English it has near 100% retention after only ONE hearing. It has remarkably high retention in Asian languages (particularly Japanese). How many times do the Chinese have to hear "Netscape" before it is retained permanently? ZAP is one of the few known brands that has such positive characteristics across both European and Asian languages. There are very, very, very few possible brand and domain names with multi-language mnemonics and associations anywhere near as good.>>

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