Amazon.com, Inc. (AMZN) Message Board

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Technology Stocks : Amazon.com, Inc. (AMZN)

AMZN 234.38

-1.3%

9:45 AM EST

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To: BayPig who wrote (10545)	7/16/1998 10:50:00 AM
From: John May	Read Replies (6) of 164684

With all due respect to you and Glenn, I disagree. I read 10Ks and 10Qs, and Amazon's numbers are just as detailed as the next guy. Amazon's strategy is simple. It's not a "scam," nor is it "corrupt," nor is it even unusual to the Internet. The recent issue of Forbes has an article entitled "Surf's Up" in which they feature nine successful Internet start-ups. One of them, Shikhar Ghosh of Open Market, describes the successful e-commerce strategy that he followed - and Amazon follows also - as "GBF" or "Get Big Fast." The same strategy worked for Yahoo! In late '95 and early '96 they had a nice little profitable business, and then they decided to quadruple their Sales & Marketing expense. They put themselves deep into the red, but they also became the portal of choice. Amazon's doing the same thing on a larger scale. It may not work, but there's certainly nothing deceptive, corrupt or fraudulent about it. And I'm betting it will work.

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