Individual Investor Online (INDI) inks 3 electronic commerce deals:
"Multimedia Publisher to Offer Books, Research, Software and
Computers Through Its Site
NEW YORK, July 16 /PRNewswire/ -- Individual Investor Group (NASDAQ:INDI)
announced today that it has added an electronic commerce component to its
Individual Investor Online (http://www.iionline.com) service. This will allow
the company to sell books, research, software and computers via its partners
which include Barnes & Noble (NYSE:BKS), Software.net (NASDAQ:SWNT) and
INVESTools.
"The addition of a significant e-commerce component will increase the
value of Individual Investor Online," said Jonathan Steinberg, CEO of
Individual Investor Group. "With our highly targeted affluent user base we
provide the perfect arena for our partners to sell their wide array ofproducts."
About Individual Investor
Launched in May, 1997, Individual Investor Online is the companion site to
Individual Investor magazine -- which Adweek has named one of the ten hot "Up-
and-Comer" consumer publications for the second year in a row. Individual
Investor Online has consistently delivered the highest quality investing and
financial information to its subscribers and maintains strategic content
delivery partnerships with many of the Internet's most visited sites,
including CNET, AltaVista, Yahoo!, PointCast, AOL's Digital City New York,
Quote.com, Cox Interactive Media, Hoover's, WhoWhere?, and Planet Direct. To
date, Individual Investor Online has attracted over 90,000 registered users.
Individual Investor Group, Inc. is an information services company that
publishes and markets Individual Investor magazine (circulation 500,000),
Individual Investor Online (http://www.iionline.com), Individual Investor's
Special Situations Report and Ticker magazine." |
