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Technology Stocks : Amazon.com, Inc. (AMZN)

AMZN 234.70

-1.2%

Nov 14 3:59 PM EST

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To: Jason Ellis who wrote (12082)	7/30/1998 10:05:00 AM
From: Oeconomicus	Read Replies (1) of 164684

Jason, sorry, but you are very confused. First, what pharmaceutical salespeople and the companies they work for make is not relevant to the discussion of the merits of an online drugstore. That's like saying because Kevin Costner got paid millions for making The Postman, the theaters showing it should have fat margins. Second, bookstores do not realize 100% "profit margins" as that would require zero cost of sales. Now, assuming what you meant to say was 100% markups (50% margins) which is what your example comes to, they don't do that either. And if you don't believe me (or the financial statements of all the public booksellers out there), go to the library and pull the latest RMA Annual Statement Studies. Or, just ask your local bookseller. No offense intended, Jason, but you might want to get the financial basics of retailing down before going long a stock like AMZN.

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