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Lycos Acquires GuestWorld, Leading Services Site With a 3.6 Reach, for $3.9 Million; Largest Provider of Free Online Guestbook Services Strengthens Personal Publishing
WALTHAM, Mass.--(BUSINESS WIRE)--Aug. 4, 1998--Lycos, Inc., (NASDAQ:LCOS), "Your Personal Internet Guide," today announced that it has acquired Sunnyvale, Calif.-based GuestWorld, the Web's largest provider of free online guestbook services, for $3.9 million, paid in stock. GuestWorld is ranked the eighth most popular Web services site with a 3.6 reach (Media Metrix, 6/98.)
GuestWorld's guestbook service allows visitors to register and comment on a person's homepage and automatically compiles visitors' e-mail addresses, making it easy for a homepage owner to stay in touch with guests, respond to comments, and inform them of site updates. GuestWorld is now the exclusive provider of guestbook services on Lycos' Tripod (www.tripod.com), and will also continue to be available for free to homepage builders across the Web at guestworld.tripod.lycos.com. The acquisition will immediately increase Tripod's targeted advertising inventory.
"The GuestWorld acquisition represents the latest enhancement to Lycos' growing pool of homepage building tools and further distinguishes the Lycos network as the premier Web community," said Bob Davis, president and CEO of Lycos. "This is another significant step in the Lycos move to be the leading online service."
"GuestWorld is a clear leader in the Web services marketplace, and we expect its particular services to deliver tremendous value to Tripod users as well as contribute positively to our overall growth strategy," said Bo Peabody, CEO and co-founder of Tripod. "As guestbooks foster two-way communication between site builders and visitors, we expect these services will encourage repeat traffic."
"Joining the Lycos family gives us the marketing, technology and resources to continue to offer the best guestbook services possible, and is a highly effective way of introducing these services to the most active and creative personal publishers on the Web," said Steve Mack, co-founder of GuestWorld. "Our guestbooks are a valuable addition to Tripod's already outstanding collection of tools and resources for personal publishing."
GuestWorld will continue to operate out of its Sunnyvale office and Mack will become the product manager for Guestworld, reporting to Tripod vice president of marketing Scott Walker.
About Lycos, Inc.
Founded in 1995, Lycos, Inc. (NASDAQ:LCOS) is a new generation online service that combines all aspects of community, leading Web navigation resources and cutting-edge business and consumer e-commerce solutions. Located at lycos.com, Lycos -- "Your Personal Internet Guide" -- is dedicated to helping each individual user locate, retrieve and manage information tailored to his or her personal interests. Through the acquisition of Tripod, Inc., the leading community site on the Web, located at tripod.com, Lycos has become the most full-featured community-oriented home base on the Internet, providing free personal homepages to all users. Headquartered near Boston in Waltham, Mass., Lycos maintains U.S. offices in New York City, Pittsburgh, Dallas, Los Angeles and San Francisco. International offices are located in Germany, Italy, France, the U.K., Spain and The Netherlands.
About Tripod
Founded in 1992, Tripod (www.tripod.com) is the fast-growing Web community for individuals who embrace the innovative and pioneering spirit of the Web. Tripod provides the Web's best homepage publishing tools, as well as community and entertainment centered around 14 Zone topics: Entertainment, Computers/Internet, Jobs/Career, Home/Family, Women, Society/Culture, Health/Fitness, Fun&Games, Money/Business, Shopping, Teens, Cars&Trucks, Travel, and Sports. Headquartered in Williamstown, MA, Tripod is a wholly-owned subsidiary of Lycos, Inc.
About GuestWorld
Launched in 1996, GuestWorld provides free, electronic guestbook services to an organically formed community of users made up of more than 1 million companies and individuals who have homepages on the Web. The service allows visitors to register and comment on a person's homepage and automatically compiles visitors' e-mail addresses, making it easy for the homepage owner to stay in touch with guests, respond to comments, and inform them of site updates.
(c)1998 Lycos, Inc. Lycos(R) is a registered trademark of Carnegie Mellon University. All other product or service marks mentioned herein are those of Lycos or their respective owners. All rights reserved.
CONTACT:
TSI Communications
Michele Lambrech / Eric Sokolsky, 212/696-2000
mlambrech@tsipr.com / esokolsky@tsipr.com
or
Tripod, Inc.
Kara Berklich, 413/458-2265 x21
kara@tripod.com
or
Lycos, Inc.
Michele Perry, 781/370-2678
mperry@lycos.com
KEYWORD: MASSACHUSETTS CALIFORNIA
BW1131 AUG 04,1998
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