Don't know whether this story was posted or not yet...
But if CUBE sells a chip for every person interested in viewing porn on the web, I suspect that new fabs and foundries will be built quickly.
:-)
interactive.wsj.com
Asian Technology
Video-on-Demand Feed Offers Clue
To What Will Sells in Digital Future
By WAYNE ARNOLD
Staff Reporter of THE WALL STREET JOURNAL
A FORMER MCKINSEY consultant with a doctorate in molecular
pharmacology and genetic engineering, 37-year-old William Lo, offers an
interesting case study for those trying to find a profitable way to build
tomorrow's information superhighways. And the conclusion is as tested as it
is potent: sex sells.
...
What does iTV have that Magix does not? Titillation. Dr. Lo says the most
popular programming so far is iTV's selection of video pornography, a genre
strictly forbidden in Singapore.
More striking, Dr. Lo says, is that the peak viewing hours are not late at
night, but in the afternoon when breadwinners and children are out of the
house. Dr. Lo won't come right out and say that housewives are his most
devoted customers. He points out, though, that iTV's porn is what
cognoscenti call "soft" porn, imported from France and featuring cultured
strains of Bach and Beethoven instead of the usual, thumping X-rated
soundtracks.
"Will a housewife go to KPS [Hong Kong's popular video-rental chain] and
rent pornography?" asks Dr. Lo. "In an Asian society that's not very normal.
But if all this is at their fingertips, then why not?" Best of all for IMS, porn is
at the top of its tariff plan, so it now accounts for as much as 40% of
revenue, Dr. Lo says.
... |
