Rubenstein Associates, Inc.
From the most recent 10Q:
As a result of these recent actions and in order to assist the Company in connection with certain related investor relations and public relations matters, the Company recently retained Rubenstein Associates, Inc., in addition to the existing public relations services provided by Hill & Knowlton.
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RUBENSTEIN ASSOCIATES
About Our Practice:
Rubenstein Associates, Inc. is a full service, results-driven public relations agency with a strong publicity orientation. By emphasizing the strategic use of publicity, Rubenstein Associates strives to help a broad and diverse range of clients meet their specific business and professional objectives.
Founded in 1954, Rubenstein Associates is one of the largest independent public relations agencies in the world with a staff of 140 professionals well schooled in media relations, business and financial communications, investor relations, public and governmental affairs, consumer and business-to-business marketing support, product publicity, crisis management and events. Howard J. Rubenstein, the founder of the firm and its president, actively supervises the firm day-to-day and also serves as a valued counselor to some of the most influential and high-profile corporations and individuals in the world today.
The firm's varied roster of very active and well-known clients includes financial services concerns; real estate entrepreneurs, developers and managers; manufacturing and service companies; entertainment and publishing firms; large multinational corporations; sports teams; public figures and personalities; emerging businesses; law firms; universities; hospitals; museums; trade associations; non-profit organizations; and industry groups.
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RUBENSTEIN ASSOCIATES
You're as likely to spot Howard Rubenstein seated next to New York Yankees owner George Steinbrenner during the ESPN Espy Awards, or shielding Sarah Ferguson from the paparazzi, as you are to find him couseling a major corporation on its public image, but that's just the nature of the unique business that Rubenstein has built over the years. In an era when CEOs are often feted like celebrities, there is no one better equipped to help them handle the pressures that status creates than Rubenstein, whose clients have included some of the New York's (and the world's) most high-profile business leaders.
Rubenstein's expertise in working with celebrity execs has led some critics to charge that his firm is one dimensional, but no one gets to build the kind of agency Rubenstein now heads without being able to deliver for clients on many levels, and after another year of 20 percent growth last year, Rubenstein Associates is clearly capable of offering great service in multiple practices. The firm has probably the best stable of publicists of any in the country, people who know media and media people inside and out, and has serious capabilities in the real estate and professional and financial services industries, investor relations, and crisis management.
So in addition to its work for Weight Watchers and its spokesperson, the Duchess of York, the agency has helped ITT and Empire Blue Cross address serious business issues and added new assignments for clients such as the National Hockey League, Daiwa Securities, Columbia University, and Rockefeller Center. It also continues to be among the most civic-minded of all PR agencies, offering pro bono services to the Museum for Jewish Heritage and the Police Athletic League. |
