Southwest Airlines (LUV)) Message Board

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Non-Tech : Southwest Airlines (LUV))

LUV 32.46

+3.0%

Nov 7 9:30 AM EST

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To: Sam Citron who wrote (73)	12/14/1996 11:59:00 PM
From: Michael Sluder	of 299

Sam, I'm sure USAir has considered that type of service, but I don't know of any serious talks underway to do it. I think part of it is they have not had any real competition in their stronghold in the east and so why practice bleeding? I know they have tried to get their costs under control lately, mostly with labor concession and that type of thing, but haven't had much luck. Also, it is very difficult for even a United, Continental, or Delta to take on the task of creating an "airline within an airline" and do it successfully. Maybe they watched CAL Lite fail and decided to focus on what they do best and take care of that first. I also think their unions are not nearly as friendly to taking the pay cut and other sacrifices necessary to make it work. As for greyhound, I think we already have most of their passengers! Great idea, though.

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