China's PC market grows 27% this year..........
Dumb Guy #1: Gee, I thought that China was part of Asia, and I read that Asia is having big troubles. If Asia is having troubles, then China must be in trouble too.
Dumb Guy #2: With 27% growth this year, I guess it means that China is not part of Asia.
Smart Guy (CUBE): If you're gonna sell in Asia, or for that matter anywhere in the world, China should be one of your key markets.
pubs.cmpnet.com
A service of Semiconductor Business News, CMP Media Inc.
Story posted at 3:30 p.m. EDT/12:30 p.m. PDT, 8/26/98
China's PC market has grown 27% this year
CUPERTINO, Calif. -- Personal-computer sales in the Republic of China
are surprisingly strong considering the PC market's sluggish performance in
other parts of the world. Advanced-Forecasting-HuiCong (AFHC), a
market researcher here, said in a report that more than 1.5 million PCs were
sold in China in the first half of 1998--a 27% increase over the same period
last year.
According to the researcher, the PC market in China has been expanding
quickly, in contrast to many world regions experiencing a slowing in PC
consumption this year. Consequently, the Chinese PC market is emerging as
an important market.
"China's share of the worldwide PC market may exceed 3% this year," said
Fu Peng, chief analyst at AFHC. "However, influenced by the Southeastern
Asian monetary crisis, China's purchasing capability is not as strong as it was
during the past two years, demonstrated by a slowing sales of notebooks
and servers."
Legend Group, a local Chinese vendor, continues to lead sales, followed by
three U.S.companies: Compaq, IBM, and Hewlett Packard.
The findings are based on a representative survey of more than 2,000 PC
resellers and nearly 100 PC manufacturers in over 30 mainland China cities.
These resellers account for over 35% of the total sales volume in China
during the first half of 1998.
The survey, which is updated twice a year, also covers pricing trends,
channels, advertising, and analysis of the popularity of certain makes of
computers in the Chinese market. In addition to historical data and forecasts
through the year 2010, the comprehensive report analyzes features of the
Chinese market and key strategies to penetrate it. |
