I wouldn't worry to much about AAPL.
It's been hit hard as investors are fleeing to perceived safer havens (large caps, MSFT, bonds), but the fundamentals are still intact and getting better. Market share is increasing, iMacs are selling fast, and rumor has it that they are having no trouble meeting iMac demand (can't remember where I read that).
Furthermore, Apple's advertising campaign will serve to keep the stock in the minds of wall street, and I don't think that we will have the problem of the story going unrecognized.
I'm not sure where I stand on the issue of earnings, but I'm reasonable sure that revenues are going to be up substantially. Also, Jobs & Co. appear to have a master plan that so far has been working out well.
I see support in the 33-35 area, as that would be the point when the momentum players started to pile on and drive the price up. Now that they are scared off, the rest of the constituency is long termers that are more likely to be paying attention to the big picture. JMHO.
The chart doesn't look all that bad either. AAPL hasn't broken the trend line (12-30-97 12.75 to 6-19-98 26.75), and it's still looking good against moving averages longer than 30 days.
We seen a little lukewarm press in the past few days, but when compared to the vicious anti-apple articles of the past, they don't seem so bad... That is, is this all they can find to complain about?
So I closed my eyes and held my breath and bought more calls today. I can't take much more of this though. I hope it's over soon.
Lee |