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Microcap & Penny Stocks : Dynamic Information System & eXchange, Inc. (DIXS)

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To: DLoughrey who wrote (896)8/31/1998 1:54:00 PM
From: ztect  Read Replies (1) of 1084
 
Brief Answers to Questions to submitted to DISX by ztect

Q.Since off line sources (want ads) arc going online, is DISX business model a realistic one? Newspaper's have combined their pages so that they have greater outreach and are accessible from a common site). What is the advantage then of using DISX's approach for employers? Why would they pay for these services? Is it cost advantageous?

A. The newspaper ads that you see at careerpath are paid newspaper ads subsequently placed on the Internet. This presents newspapers with an interesting dilemma. Ultimately, they can't charge "newspaper prices" and compete on the Internet - print is too expensive. So far Internet career resources mostly complement or supplement the. newspaper services. As more and more markets begin to compete as replacement services, the newspapers will have to make a choice- continue to generate large paper profits, or begin to cannibalize these revenues through "Internet only" distribution. I predict that newspapers will be around forever, but with an increasing "blue collar" focus.

TV is a formidable competitor to the newspapers in the promotion and delivery of classified ads.


Q. Their alliance strategy with TV stations and the greater exposure received through free promotions/advertisements on TV seems key to drawing job seekers to their sites. I assume this is part of the agreement between DiSX and the affiliates. This advertisement seems to be the key to drawing potential employees to employers and thus away from, or in addition too, traditional classified pages. Is this an accurate assessment?

A. TV promotion is key to taking the message to the "job seeker" market while developing exposure and credibility with employers and recruiters.
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