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Technology Stocks : Dell Technologies Inc.

DELL 122.53

+4.3%

3:54 PM EST

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To: Chuzzlewit who wrote (63316)	9/2/1998 5:43:00 PM
From: jhg_in_kc	Read Replies (1) of 176387

Chuzz, re INTC started an ad campaign with the phrase "Intel Inside" in an attempt to distinguish itself from its competitors. Is it not possible that someday to our surprise we may look back on Dell and say something similar. That Dell had an ad campaign on "Be Direct. Buy Dell" in order to stand out from its competitors when in fact the competition's products were indistinguishable from Dell's when you came right down to it. I know we've had a discussion like this before. BUt this is a worry that nags at me from time to time. pS you were noticeably absent from the thread during the day of the panic. Can you share some thoughts on how you handled that worrisome day? regards, jhg

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