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Non-Tech : Lucas Educational Systems (LEDS)
LEDS 1.972-0.2%3:58 PM EST

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To: Prospector who wrote (118)9/10/1998 11:13:00 AM
From: mkl/public relations  Read Replies (1) of 222
 
Jerry Lucas Featured as Keynote Speaker at Conference of Investment Bankers

Templeton, CA. September 10, 1998.

The Regional Bankers Association (RIBA)has invited Jerry Lucas, CEO and president of Lucas Educational Systems(NASDAQ BB:LEDS) to speak at its Florida Capital Conference scheduled September 17-20, 1998 at the Ritz-Carlton in Naples, Florida.

Lucas will speak at the General Session of the Conference, Thursday, September 17 to principals from more than half of the trade associations 140 NASD-member broker/dealers. Lucas will also participate in three Q & A sessions with a select group of RIBA members.

Lucas founded Lucas Educational Systems Inc. in 1996 to produce, market and distribute the proprietary learning and memory techniques and related products that the former NBA legend developed during the past 25 years. Prior to becoming a publicly-held company in November, 1997, Lucas' company sold more than 4 million educational products.

Known as Dr. MemoryT, Lucas co-authored "The Memory Book," a "New York Times" best seller that sold more than three million copies. The national shopping network QVC , which will have the exclusive electronic marketing rights to Dr. MemoryT products ,will launch sales early October, 1998.

RIBA firms, which employ in excess of 13,700 registered representatives in more than 1850 offices throughout the US and Canada, serves a number of client/investors estimated at more than two million. RIBA member firms managed or co-managed 633 underwritings that raised more than $6 billion in new capital in the 18 quarters ended March 31, 1998.

Contact: mkl/public relations
Mary Kay Lazarus
Steve Savage
801/328.8899
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