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Technology Stocks : Apple Inc.
AAPL 273.40-0.1%Dec 26 9:30 AM EST

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To: Linda Kaplan who wrote (18215)9/17/1998 10:47:00 PM
From: Sam Scrutchins  Read Replies (4) of 213177
 
Linda and all,

Here's a newsbyte that didn't impress me. Seems like they are reaching for buyers. Nevertheless, the price is interesting--$499.


Korea Co. To Unveil iMac Look-Alike

.c The Associated Press

SAN JOSE, Calif. (AP) -- When is an iMac not an iMac? When it's a knockoff running Windows.

Hoping to tag along on the success of Apple Computer Inc.'s hot-selling new home computer, a South Korean company is planning to mimic the sleek styling of the iMac with a machine that runs Windows and has an Intel microprocessor.

The company, eMachines Inc., hopes to release the computer next spring with a list price of $499, well below the $1,299 the iMac is selling for.

Apple officials had no comment.

''This will limit the growth of the iMac,'' said Ashok Kumar, an equity analyst at Piper Jaffray. Kumar estimates that a tenth of iMac buyers have computers that run on Windows. ''It's got the space-age look and design just like the iMac ... but a larger software base and way cheaper. What more can you ask for?''

The iMac look-alike will be slightly taller and less squat than the original. It also should contain a floppy disk drive, which Apple has been criticized for leaving out of its new model.

The computer will run on a 333 megahertz Celeron processor, with 32 megabytes of memory and a 3 gigabyte hard disk. It will be colored, possibly green and ivory, and won't be transparent.

The makers of the look-alike, a joint venture of TriGem Inc. and former Mac clone vendor Korean Data Systems, hope to tap into the same enthusiasm that made the iMac the top selling computer in August, despite being available only starting Aug. 15, according to PC Data.

AP-NY-09-17-98 2055EDT

Copyright 1998 The Associated Press. The information contained in the AP news report may not be published, broadcast, rewritten or otherwise distributed without prior written authority of The Associated Press.



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