One of AZNT's press releases, dated Aug. 5, 1997, refers to a private placement of $5m for funding of direct mail efforts:
Mr. Sylver also announced the company has entered into an agreement with private sources for equity funding of $5 million. Proceeds from the private placement will be used to fund the company's direct-mail marketing campaign of its natural health products and dietary supplements. Twenty-one of Amazon's products have been selected for introduction to specifically targeted health-conscious consumers who have shown repeated purchase and usage of these types of supplements. Since Amazon's dietary supplements are 100% pure, the company believes them to be of superior quality to the vast majority of health and dietary products currently available.
Additionally, a part of the proceeds will be used for the purchase of sterilizers, ball mill machinery and packaging equipment used in the processing and packaging of the company's natural sweetener. Currently, the company is in the process of testing this sugar substitute for the degree of concentrated sweetness, its potential application in various food and beverage industries, and residue or of after-taste. This unique product is many times sweeter than regular cane sugar and it has no calories, no fat, no carbohydrates, and no chemical additives.
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