FitzGerald Communications Teams with
Newbridge Networks Corp.
CAMBRIDGE, Mass. and SAN FRANCISCO, Sept. 22 /PRNewswire/ --
FitzGerald Communications today announced that it has been named the public relations agency of record for Newbridge
Networks Corp. Working with Strategic Alliance Partners in the UK and a network of affilitates throughout Europe and Asia,
FitzGerald will manage global integrated communications programs with Newbridge Networks including corporate
positioning, product announcements and global communications programs.
''We are honored that Newbridge Networks has selected FitzGerald Communications as the agency of record for their
strategic communications program,'' said Maura FitzGerald, founder, president and CEO of FitzGerald Communications.
''Together we will develop and execute an innovative communications strategy that complements Newbridge Networks'
superior product offerings to drive them to the forefront of the networking industry.''
According to John Lawlor, vice president, corporate communications, Newbridge Networks, ''We are pleased to be forming
this relationship with FitzGerald Communications. Newbridge has a proud heritage of technical innovation. Teaming with
FitzGerald provides us with proven resources to enhance our communications prowess to equal our world-class
engineering.''
Newbridge Networks (NYSE: NN - news; TSE: NNC - news) designs, manufactures, markets and services networking
solutions to organizations in more than 100 countries. The Company leverages its relationship with a growing family of
Newbridge(R) Affiliate companies and strategic alliances with Siemens and 3Com Corp. to deliver seamless, end-to-end
solutions.
Newbridge customers include the world's 300 largest telecommunications service providers and more than 10,000
corporations, government organizations and other institutions. Founded in 1986, the Company employs more than 6,000
people on five continents. News and information are available at www.newbridge.com.
Founded in 1994, FitzGerald Communications provides strategic corporate communications counsel, including corporate
image visibility, product and service promotion, investor relations and interactive communications to high- technology
companies spanning a wide range of market segments. A results- driven agency, FitzGerald is built on long-standing industry
relationships and is committed to delivering unmatched product quality and client service. In 1998, FitzGerald
Communications was named the fifth largest high-technology agency in New England by the Boston Business Journal and
the ''high-tech PR firm for companies who think'' by Inside PR. The Cambridge, Mass.-based company has offices in San
Francisco and is featured on the Web at fitzgerald.com. |
