Comments by Pfeiffer regarding Dell, the Internet, and CPQ plans/possible announcements on E-commerce...
John
Dow Jones Newswires -- September 23, 1998 Compaq CEO Pfeiffer: Leading Dell On Internet Access
By CHRISTOPHER BOWE Dow Jones Newswires
CHICAGO -- Dell Computer Corp.'s (DELL) plan to give computer buyers easy access to the Internet is lagging behind the times, said Eckhard Pfeiffer, president and chief executive of rival Compaq Computer Corp. (CPQ).
"We are way ahead of that game," Pfeiffer told reporters after a speaking engagement here Wednesday.
Earlier in the day, Dell announced its Dimension desktop computers would have a direct connection to the Internet, using AT&T Corp. (T) as an Internet service provider and Excite Inc.'s (XCIT) search engine.
Speaking at an Executives' Club of Chicago luncheon, Pfeiffer said one of Compaq's key strategies is to fine-tune its computers' one-touch Internet access to become a dominant technology services and Internet point-of-entry site, or portal.
Part of that strategy would center on the AltaVista search engine acquired in Compaq's buyout of Digital Equipment Corp. in June, Pfeiffer said.
By fusing AltaVista with Compaq's personal computer business and other technology services, the company hopes to lead the charge into the concept of the completely wired, or networked, home.
A key announcement on Compaq's Internet strategy is forthcoming, Pfeiffer said.
The basis for the strategy is that a family that purchases a computer would have instant access to the Internet and electronic commerce services.
E-commerce is one of the most important priorities that Compaq is dealing with, Pfeiffer said.
Compaq generates more than $6 million a day over the Internet, he said, but the electronic business medium is so young, everyone can still get in on the ground floor.
"There's still time to jump on the bandwagon and be there early," Pfeiffer said.
Regarding what he called the "massive" worldwide integration of Digital, Pfeiffer said Compaq may be on the verge of realizing some benefits from the acquisition.
"We are well on our way in leveraging (Digital's) total capability," he said.
Compaq also continues to do well in Latin America, despite some of the economic turmoil there, Pfeiffer said. Brazil's economic malaise, however, could become a concern if it continues, he added.
The economic crisis in the Asia-Pacific region has also tended to put more pressure on regional revenue, Pfeiffer said.
Compaq generates only 5% of its global sales from the Asia-Pacific market.
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