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Non-Tech : Callaway Golf -- it's a buy
ELY 21.33-2.8%Sep 6 5:00 PM EST

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To: Toby L. Toth who wrote (32)12/23/1996 3:00:00 PM
From: Noel   of 307
 
TOBY: I'm not sure how much impact promotion will have on the product line, because it is already a high-end product. If you've got the kind of dollars to be in Calloway, you know about the product. If you don't have those dollars, you know about the product because some golf pro is telling you how his brand of "knock-offs" are just as good as Calloway.

What they need is better patent and/or trademark enforcement.

Off again today. Hmmm.

Happy Holidays!

NPD
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