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Business Wire
SEARCH ASCEND'S DIRECTORY TO LOCATE
REGIONAL, NATIONAL OR INTERNATIONAL NETWORK
SERVICE PROVIDERS; GLOBAL NETWORK SERVICE
PROVIDER DIRECTORY CONTAINS MORE THAN 2,000
ASCEND NSPS OFFERING A VARIETY OF
SAN JOSE, Calif.--(BUSINESS WIRE)--Sept. 30, 1998--Ascend
Communications, Inc. (Nasdaq:ASND.O), the leading provider of wide area
network (WAN) solutions for providers and users of the public network,
today announced a new and improved global Network Service Provider
(NSP) Directory, isp.ascend.com, containing more than 2,000
Ascend NSPs. The directory provides answers for both individual
consumers and corporate enterprises looking for any type of Internet
service and application worldwide.
"Directories such as isp.ascend.com provide a valuable resource
for both individual and enterprise Internet users looking for very
specific types of service with regional, national or international
Points of Presence," said Jason Nealis, director of Internet
operations at Erol's Internet, an RCN Company.
"Internet users may be looking for a new service provider with
higher access speeds or may be in need of nationwide dial-up access.
Within seconds, isp.ascend.com provides Internet users with a list of
NSPs catering to their specific needs. Our free listing in Ascend's
NSP Directory brings potential new customers to our Web Site to
evaluate Erol's Internet service just because we do business with
Ascend," added Nealis.
The isp.ascend.com service directory adds value when, for
example, end users are looking to upgrade to the new International
Telecommunications Union V.90 industry standard 56K modem technology.
With the standard approved earlier this month in Geneva, Switzerland,
many Internet users are now looking to connect at higher access
speeds. And with millions of Ascend MAX-enabled V.90 ports installed
worldwide, there are many Ascend-NSPs who offer V.90 that are listing
their services in the Web-based Directory. Ascend's isp.ascend.com is
indispensable because it is both a viable search engine for end users,
as well as a powerful advertising vehicle for Ascend NSP customers.
In addition to providing a valuable search engine to individual
and enterprise Internet users looking for network service, the Ascend
NSP Directory was developed to better enable Ascend to service and to
understand the needs of its NSP customers, as well as providing a
marketing resource to advertise Ascend NSPs.
Ascend co-created the isp.ascend.com Network Service Provider
Directory with Vision, Inc., a developer of Web-based solutions for
marketing and communications. The outcome was a powerful customer
database accessed through a user-friendly interface on the World Wide
Web. The NSPs have full control of all entries and information posted
to the Web Site Directory and publish their service offerings in
real-time.
"Vision, Inc. is very pleased to be working with Ascend and
believes strongly that isp.ascend.com is a valuable marketing resource
for both Ascend and its NSP customers. Through our innovative
application of technology, we achieved our goal of delivering a
Web-based solution that streamlined the business of Ascend's ISP
marketing group, creating a world-class marketing vehicle for Ascend's
NSP customers, and establishing an effective service provider
directory that anyone in the world can use," said Voja Lalich, founder
and president of Vision, Inc. "No other Internet infrastructure
provider, like Ascend, offers such a valuable marketing tool for its
customers."
"isp.ascend.com has been a huge success in helping us to better
communicate and respond to the needs of our network service provider
customers," said Michael Schoolnik, Internet marketing manager at
Ascend Communications.
"Besides staying in-touch with our NSP customers, we believe so
strongly in the value of isp.ascend.com and the benefit that it offers
our customers, we're constantly running Web banner ads and direct mail
promotions to corporate enterprise to drive traffic to the site for
our customers," added Schoolnik.
About Vision, Inc.
Vision, Inc. builds smart and cost-effective web solutions for
marketing and communications. To learn more about Vision, Inc's full
line of packaged web products and custom applications for MarCom,
please visit our Web site at www.visioninc.com or e-mail us at
web@visioninc.com. Vision, Inc's U.S. offices are located at 1105
Battery St. San Francisco CA, 94111. Contact us by phone at 415-
956-5500 or by fax at 415-956-5533. Solutions that webify your
company. Vision, Inc.
About Ascend Communications
Ascend Communications, Inc. (Nasdaq:ASND.O) develops,
manufactures, sells and services wide area networking solutions for
telecommunications carriers, Internet service providers and corporate
customers worldwide.
For more information about Ascend and its products, please visit
the Ascend Web site at www.ascend.com, or send e-mail to
info@ascend.com. For Investor Relations, please call our
communications hotline at 800-648-3059 or 760-704-4423 (outside the US
& Canada). Additional investor information can also be accessed on our
Web site at: ascend.com. Ascend is headquartered
at One Ascend Plaza, 1701 Harbor Bay Parkway, Alameda, Calif. 94502;
phone is 800/ASCEND4 and fax is 510-814-2300.
The foregoing statements may contain forward-looking statements
that are based on current expectations and involve risks and
uncertainties. Actual results could differ materially from these
expectations as a result of factors including, but not limited to, the
Company's success in developing, introducing or shipping new products,
competition, the mix of distribution channels employed, the Company's
dependence on single or limited source suppliers for certain
components used in its products, risks inherent in international
sales, seasonality and general economic conditions. These and other
factors are discussed in Ascend's 10-K, 10-Q and other filings made
periodically with the Securities and Exchange Commission.
--30--mi/sf*
CONTACT: Ascend Communications
Todd Koch, 510/747-2672
todd.koch@ascend.com
or
Alexander Communications
Christine Andrews, 415/923-1660
candrews@alexandercom.com
or
Spin Media
Jessica Mullens, 800/767-4298
spinmedia@netscape.com
KEYWORD: CALIFORNIA
INDUSTRY KEYWORD: COMPUTERS/ELECTRONICS COMED TELECOMMUNICATIONS
INTERACTIVE/MULTIMEDIA/INTERNET TRADESHOW
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