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Technology Stocks : Altaba Inc. (formerly Yahoo)
AABA 19.630.0%Nov 6 4:00 PM EST

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To: Chuck Molinary who wrote (14518)10/8/1998 1:20:00 PM
From: Jerry Miller  Read Replies (1) of 27307
 
"Television ratings are estimated by parties outside the networks (e.g., Neilsen)."

that's because televisions can't talk back.
viewers have to be counted "by hand", and it's always an estimate.

"Much comment is made regarding the number of pageviews recorded in a given period."

you answered your own question, with this.
pageviews are "recorded".
no need to "cook the books", the numbers are there for all to see.

...and this will probably be one of the major reasons internet
advertising will flourish.
an ad man can look at numbers that tell him precisely how many people are clicking on.
and when.
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