From Netscape:
home.netscape.com
How are the What's Related sites chosen?
The What's Related data is created by Alexa Internet. Alexa uses crawling, archiving, and data mining techniques to build the related sites lists for more than 12 million URLs on the web. The day-to-day use of What's Related also helps build and refine the data. As the system is used, the requested URLs are logged. By looking at high-level trends, Alexa can deduce relationships between web sites. For example, if thousands of users go directly from site A to site B, the two sites can be assumed to be related. Finally, once all of the relationships are established, the top ten related sites for each of those approximately 12 million URLs are chosen by looking at popularity (how often users visit them) and relevance (the strength of the relationship between the two sites). As new sites appear on the web, they also get crawled and categorized byAlexa, and will be included automatically in What's Related lists as they become frequently visited by end users.
No personal information about you is gathered when you use What's Related.
Only the URL you are viewing and your current web address (it changes every time you connect) is sent to the Netscape system so that it can send you a list of related sites. As mentioned above, this is just like requesting a page using its URL, except that instead of sending you to a web site, the What's Related system sends a list of related sites. Any information about you that might be attached to the URL you are viewing, such as your name or Zip code, is removed by Navigator before the URL is sent to the What's Related system. As with all services offered through Netscape Netcenter, this service is governed by our privacy policy.
My Two Cents: Data mining, cookies, whatever......This is Just a real fancy type of "Cookie", used to track your movements on the Internet for the commercial benefits of others.
I am turning mine off. |