MicroStrategy and NDC Health Information Services Win
RealWare Award for Best Business-Critical E-Commerce
Application
VIENNA, Va.--(BUSINESS WIRE)--Oct. 20, 1998--
Intelligent Enterprise Magazine Recognizes Query Tone
Application as Outstanding Real-World Customer Solution
MicroStrategy Incorporated (NASDAQ: MSTR), a leading worldwide provider of mission-critical decision
support systems, and its partner NDC Health Information Services today announced that they have won a 1998
RealWare Award in the category of Best Business Critical E-Commerce Application from Intelligent Enterprise
Magazine.
Intellect Q&A, developed by NDC Health Information Services using MicroStrategy's(R) DSS platform, was
recognized as an outstanding real-world customer solution demonstrating innovative, effective use of information
technology in the enterprise.
While most data warehouses are meant for internal use only, Intellect Q&A, the first interactive data warehouse
subscription-service that provides detailed information about the pharmaceutical industry, allows NDC Health
Information Services to sell its valuable information to outside parties - making it the first Query Tone(tm)
application in the healthcare industry.
Query Tone is the ability to ask any question at anytime from anywhere. With Query Tone, businesses with
valuable data can create e-commerce applications that allow them to sell access to their data warehouse via the
Web. By doing so, the data warehouse can become a major profit center, and new constituencies are able to
obtain information previously accessible only to the IT departments of Global 2000 companies.
"Being selected for a RealWare Award in the Best Business-Critical E-Commerce category is further validation
that our vision of Query Tone is becoming a reality" said Michael J. Saylor, president and CEO of MicroStrategy.
"NDC Health Information Services was one of MicroStrategy's first partners to embrace this vision, quickly
realizing that they could impact their bottom line by providing people with access to information in order to make
informed decisions. Any company that is in the business of syndicating data should follow NDC Health Information
Services' lead by utilizing our platform to develop a mission-critical, e-commerce application to greatly enhance
their business."
IntellectQ&A - Shattering the Physical and Financial Barriers to Pharmaceutical Information
Intellect Q&A is the first interactive data warehouse subscription-service that provides organizations with access
to information about the pharmaceutical industry, including company performance, Rx market share and volume,
and prescription-writing habits, directly over the web. Intellect Q&A shatters the physical and financial barriers to
pharmaceutical information for audiences interested in enhancing their business by understanding pharmaceutical
market conditions.
With Intellect Q&A, new audiences beyond NDC Health Information Services' traditional customers - from
advertising agencies to biotech firms to Wall Street analysts - can access and analyze critical healthcare data at a
fraction of the time and cost than previously required. For more information about Intellect Q&A or NDC Health
Information Services please visit their web site at www.simatics.com.
"We are pleased that Intelligent Enterprise has selected our application for a RealWare Award in the Best
Business Critical E-commerce Application category," said Jeffrey Varon, senior product director at NDC Health
Information Services. "By partnering with MicroStrategy and embracing its Query Tone vision, we are able to
better serve our customers with access to timely information, and greatly enhance the focus of our business. We
are in the process of developing several applications with MicroStrategy's platform."
In related news, another one of MicroStrategy's customers, MCI Telecommunications, was recognized as a
Finalist in the Best Decision Support Application for Business Intelligence' category.
About the RealWare Awards and Intelligent Enterprise
Introduced in 1993, the RealWare Awards have become a prestigious distinction for vendors and their customers
alike. Sponsored by Intelligent Enterprise Magazine, The RealWare Awards recognize outstanding real-world
customer solutions demonstrating innovative, effective use of information technology in the enterprise.
Intelligent Enterprise is a major technology publication specializing in business-critical applications such as business
intelligence (data warehousing, data mining, and decision support), ERP (enterprise resource planning), scalable
e-commerce, and enterprise information and knowledge management. These applications form the backbone of
corporate information supply chains that deliver information to business decision makers.
About MicroStrategy Incorporated
MicroStrategy is a leading worldwide provider of enterprise decision support system ("DSS") software and related
services. MicroStrategy's suite of products (DSS Suite(tm)) enables both active and passive delivery of
information from large-scale databases, providing Global 2000 enterprise user communities with timely answers to
mission-critical questions.
MicroStrategy's decision support platform enables users to query and analyze the most detailed, transaction-level
databases, turning data into business intelligence. In addition to supporting internal enterprise users,
MicroStrategy's products extend DSS beyond corporate boundaries to customers, partners and supply chain
constituencies through a broad range of pull and push technology such as the Internet, e-mail, telephones, pagers
and other wireless communications devices. MicroStrategy also offers a comprehensive set of consulting, training
and support services for its customers and partners.
MicroStrategy has over 500 customers across such diverse industries as retail, telecommunications, finance,
insurance, healthcare, pharmaceuticals and consumer packaged goods. MicroStrategy's customers use DSS Suite
to perform mission-critical activities such as: customer segmentation and profitability analysis supply chain
management one-to-one customer marketing financial analysis customer acquisition, retention, and churn analysis
merchandising and inventory analysis product category management and customer risk profiling. Representative
MicroStrategy customers include American Express Travel Services, CVS Pharmacy, Harris Teeter, IMS
America, Kmart, Merck-Medco, Nike, Ralston Purina, and MCI WorldCom. MicroStrategy has also entered
into relationships with more than 80 system integration, application development and platform partners, including
Acxiom, Andersen Consulting, HNC Software, IBM, NCR, Oracle, and PeopleSoft Retail Corporation.
For more information, please visit MicroStrategy's Web site: strategy.com.
This press release includes statements that may constitute "forward-looking" statements, usually containing the
words "believe", "estimate", "project", "expect" or similar expressions. Forward-looking statemen |
