I doubt MusicCards will ever help fill any Event
it sounds nice in theory, but in practice, gimmicks
like beenie babys and bat days are done to help fill
unsold cheap seats in the nosebleed section, and get
season ticket holders to show up slow games, and get
kids to make their money spending parents attend. I doubt
the MusicCards will ever inspire such fan attention.
two years ago it was the grass roots selling of cards
by dealers looking to make a buck that got them the
million customers that attracted our interest today.
despite Dixie's brainwashed opinion that "it's the
card, stupid" that will make or break TSIG, I continue
to be skeptical that this easy to duplicate gimmick
will every suppliment the traditional and expensive
marketing that TSIG simply does not have the money
to afford. If by co-branding we saw one of the record
publishers, or concert promoters using MusicCards in
their promotions, then I'd be impressed, but I doubt
a no name like TSIG will ever get a break like that.
Hopefully we'll hear of the call center being used
for other ventures, and if we're lucky, we'll get
noticed by consumers in time for Xmas, but beyond
that, I don't expect any surprises that will help this
stock appreciate much beyond where it's stuck now.
hey, maybe consumer reports will do another writeup
on music retailers, and we'll get mentioned. Don't
forget, that's what put TSIG on the map to begin with,
and that could be the best no cost marketing possible! |
